SNUGTOP'S NEW TRUCK BED DISPLAY FOR DEALER
SHOWROOMS IS THE ULTIMATE TRUCK
BED COVER SHOWCASE
Innovative marketing tool for dealer showrooms helps customers see first hand the benefits and the appeal of a SNUGTOP truck bed cover
Long Beach, CA, November 2007 – SNUGTOP, a leading designer-manufacturer of fiberglass truck caps and tonneau covers, has introduced a novel shortbed truck display for dealer showrooms, announced SNUGTOP CEO Hartmut Schroeder at the recent SEMA automotive aftermarket trade show in Las Vegas, NV.
“This innovative point-of-purchase display is all about helping our dealers show off SNUGTOP products to their very best. A high-quality fiberglass replica of a Toyota Tacoma shortbed, our new display will ‘WOW!’ showroom customers and drive sales of SNUGTOP’s award-winning tonneau covers and caps,” says Schroeder.
Designed specifically for the dealer showroom, this high-impact marketing tool saves precious floor space, yet adds to the professional look of a dealer’s display area, he notes. Measuring just 4ft. X 5ft., the compact display is designed to enhance any showroom.
The truck bed display unit ships in knock-down form, sets up easily and quickly on a sturdy black metal frame, and includes heavy duty wheels for easy positioning on the showroom floor. All that’s left to do is attach any SNUGTOP product to cap off the display.
“Fit the display with a SNUGTOP cover and this cost-effective display will have customers asking how they can get one for their truck. We believe it will be an invaluable sales aid, and yet one more example of SNUGTOP’s commitment to its dealers and customers,” Schroeder adds.
About Snugtop
Founded in 1959, SNUGTOP Custom Fiberglass Manufacturing Co. pioneered the industry’s first custom fitting fiberglass truck caps. Nearly 50 years later, SNUGTOP is the name for quality fiberglass truck caps and tonneau covers for consumer and commercial applications. With more than a dozen different products custom fitted for the market’s top truck brands, SNUGTOP leads in design innovation, manufacturing quality and customer satisfaction. The company is an active member of the Light Truck Accessory Association and the recipient of numerous consumer and industry awards for product design, quality and innovation. For more information, please visit the company’s Web site at www.snugtop.com.
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